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The Top 10 Ways to Follow-Up with Coaching Clients - Part 2
Filed Under (Articles) by admin on 10-05-2006
Did you know that 80% of all sales are made after the 5th contact?
The biggest mistake we make is not following up with our clients regularly. We not only lose the chance to offer other services and products, we lose the chance for satisfied clients’ referrals.
Building your practice needs consistent bi-monthly follow-ups.
If you think this takes too much time, follow my lead and delegate some of it where you will spend only 6-8 hours a week. Remember, only marketing and promotion builds income and business, the rest are expenses.
Part one of this article is available at www.bookcoaching.com/freearticles/article-138.shtml.
Here’s the ten ways to follow-up with coaching clients:
6. Follow-up in two steps.
In the first follow-up, give a free report using your sparkling signature file as a soft sales piece. In a week, follow this up with your offer. Refer to the report, and then make your one irresistible offer. If I sent a report on what web sites need before contacting a web master, I follow it up with the three-session “telecoaching” program on writing a web site with marketing pizzazz.
One personal coach offered an excerpt from her new book the first time, and followed up with a discount offer for the book.
7. Motivate yourself and your staff with a poster of each month’s follow-up promotions.
It’s great to see your progress in writing. Your promotions can be small or large. You know you’re going to attract new clients because you put out messages that keep you in your
