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Financial Planners Garner Free Publicity by Making it Easy for the Media

Filed Under (Articles) by admin on 31-10-2006

Would you advise clients to buy a stock based on the say so of an investor relations person, or something you overheard at a restaurant? Of course not. You want to see at least some independent research before suggesting it be added to your clients’ portfolios.

Media people are just as protective of their “clients,” the reading and viewing public.

Your word about a new trend in investing or the latest tip for retirement planning might be enough to get a media person interested, but it usually won’t be enough information for them to write a whole article or create a television segment.

Most times, they’ll need more than your timely information and juicy quotes to complete their story. They’ll need some background information such as:

  • Pertinent statistics
  • Real-life examples
  • Photos of you or of clients who have benefited from your advice
  • Confirmation from other experts

Sure, you can leave it to them to do the additional research, or dig up the photos they need to flesh out your story.

And just as sure, they may decide to move onto another story - one that requires less heavy lifting. The more you help a reporter, the better the odds your story will fly. Make it easy for them, and they’ll come back to you again and again!

Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele’s MediaImpact, he is the author of 102 Publicity Tips To Grow a Business

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Moissanite Bridal Rings -True Choice Of The Young Heart

Filed Under (Articles) by admin on 31-10-2006

What best way can a bride think of rising to the very special occasion in her life, if that occasion does not have the glitter of jewelry in it! Brides today need not despair and give up hope if diamonds are outside their reach. Welcome to the world of moissanite bridal rings! Wondering what the price of moissanite bridal rings could be? Smile. You don’t have to earn a ton of money to own one of these exquisitely crafted beautiful bridal rings. Jewelry stores and jewelers would strongly suggest that a diamond is after all a diamond and is always the last word in bridal fineries and outfits. Great suggestions of course, if there were no relevant alternatives that could work equal wonders.

Imitation diamond rings they may be but you would be excited to know that all moissanite bridal rings are given the stamp of quality before they leave your jeweler’s store. Skilled craftsmen get to the last handcrafted detail and make every single ring a piece of enviable jewelry. Each ring is measured meticulously in the laboratory for its refractive index, its color, clarity and its hardness. Moissanite unlike diamond does not crack under pressure since cracks and fissures are absent and research has proved that a piece of moissanite jewelry can well last beyond its lifetime.

Moissanite Imitation Diamond Rings Make A Great Fashion Statement!

A moissanite ring on your bride’s finger is more than mere sparkle. It is an affirmation of the everlasting commitment and love you feel for

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The Essence of Being Human

Filed Under (Articles) by admin on 30-10-2006

What does it mean to be Human? Well if you reflect on your thoughts and behaviors and those of the individuals around you on this planet since the beginning of our existence here I think you will likely come to the conclusion that to wear the label Human is not exactly endearing or desirable.

The death and destruction that we have brought to ourselves, others and the environment is clearly evident. As you reflect on this how do you feel knowing that you also are one of those Humans? I suspect that some may wish they they could somehow disown their species.

Before you choose to give up on your species however I would like to suggest that your conclusions may need to be reassessed. It is possible that we have all been seduced into “thinking” that all this death and destruction is part of our true nature.

Of course, if it were, we would not be happy or satisfied with ourselves, would we? In fact wouldn’t we feel trapped in something that none of us really desires? Isn’t that the reason many of us have been on a spiritual path, to try to alter or change this sad state of affairs?

If you follow me so far I think you will recognize that inside each of us there is a Being that recognizes that there is something wrong with our current state. This Being has to have an awareness of what is good for us and what is not good for us.

It has

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